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Unity Bank launches Yanga Account in South-West, targets 5 million women-owned businesses – Daily Post Nigeria

  • December 4, 2021
  • 4 min read
Unity Bank launches Yanga Account in South-West, targets 5 million women-owned businesses – Daily Post Nigeria

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Nigerian retail lender, Unity Bank Plc is set to engage no fewer than 5 million Micro, Small and Medium Enterprises (MSMEs) being operated by women in the South-West region.
Unity Bank launched the Yanga Account in Abuja recently where the veteran Nollywood actress, Sola Sobowale, was unveiled as Brand Ambassador.
The thespian will promote women MSMEs and create a unique proposition for Yanga Account and the brand in the market.
Yanga Account promotes financial inclusion among women through stress-free savings and investment, access to services of dedicated sales agents and Agency Banking services close to them.
Others are special business trainings on how to grow businesses, access to microloans, customized debit cards and other bundled e-banking products.
At the unveiling in Ibadan on Tuesday, Unity Bank pledged its unwavering commitment to empowering women to enable them overcome obstacles in accessing quality banking services needed to grow their businesses.
Managing Director/Chief Executive Officer of Unity Bank Plc, Mrs. Tomi Somefun said Yanga Account heralds a new dawn for my fellow women operating businesses in South-West.
“Yanga Account is open to all market women in farming, fashion design, tailoring, frozen food, pastry and baking, cosmetics, jewellery designs and making, skincare, eateries and restaurants, etc. whether living in the communities or cities.
“Yanga Account is conceived and designed for the financial literacy and empowerment of Nigerian women. It is about making sure that our women who make up 55% of the financially excluded Nigerians have access to basic and life-changing financial services”.
Sobowale, now known as ‘Mama Yanga’, undertook a market tour to interact with the women and gain first-hand knowledge of how the product is being received in the market.
The King of Boys star urged Nigerian women who operate businesses in the South-West to embrace the incredible opportunities offered by the Yanga Account to grow their businesses.
She said: “This is the first time that a bank will specifically design a product to cater to women and I am excited about the inherent benefits of this account and the endless possibilities that it brings to my fellow women.
“I invite all my fellow women in South-West Nigeria to sign up for the Yanga Account and watch their levels change.”
Group Head, Retail, SME Banking and E-Business, Unity Bank Plc, Mr. Funwa Akinmade noted that female-led MSMEs in the South-West play pivotal roles in the contribution to the economy of Nigeria.
“The Yanga Account is a well-packaged banking product that combines several services that most small businesses owned by women will need to become profitable.
“We are optimistic that Ibadan women and all others across South West Nigeria will embrace the Yanga Account and leverage its full benefits to grow their businesses”, Akinmade added.
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